OEL 541: Strategic Management and Creating Economic Value in Organizations (Graduate Level)

Course Description

This course will focus on introducing students to the key principles of creating economic value in an organization. Students will learn how to use various strategic, economic, and financial tools to analyze the current competitive condition of an organization and create an organizational business strategy to promote business sustainability and resilience. Formerly titled: Business and Economics of an Organization (3 credits)

Prerequisite

OEL 501: Driving Organization Adaptability through Learning Organizations

Student Learning Outcomes (SLOs)

Students who successfully complete this course will be able to:

Interpret key principles of creating economic value in organizations and deeply understand value-generation factors.
Explore how to merge strategic, economic, and financial tools to dissect an organization's competitive stance, pinpointing strengths, weaknesses, opportunities, and threats.
Articulate business strategies effectively, combining economic insight with strategic and financial considerations to bolster organizational sustainability and resilience.
Integrate practical exercises that include economic, financial, and strategic planning tools, such as scenario analysis and cost-benefit evaluations, to bolster skills in making informed business decisions.
Devise strategies fostering business durability and adeptly maneuver in ever-evolving business landscapes, balancing economic and strategic aspects.

Applicable Program Learning Outcomes (PLOs)

PLO 1: Formulate policies and practices that integrate the knowledge gained in the functional areas of leadership and management following ethical standards, and incorporating diversity, intercultural, and global dimensions of business.
PLO 2: Integrate leadership theory, styles and practices that promote and achieve an organization vision and mission.
PLO 3: Create organizational design and change strategies employing the appropriate knowledge, tools, and models to promote organizational efficiency, effectiveness, and adaptability in a complex business environment.

Course Activities and Grading

Assignments	Weight
Discussions (Weeks 1-8)	18%
Writing Assignments (Weeks 1-7)	70%
Final Project (Week 8)	12%
Total	100%

Required Materials

There is no required text for this course. Students instead must acquire the Harvard Course pack articles.

HBR Coursepack: https://hbsp.harvard.edu/import/1150552

Harvard Coursepack Articles:

See Week 1 Course Content for instructions on how to purchase these articles. These articles cannot be purchased through the Charter Oak State College Bookstore.

Title 1: Managing Your Team's Emotional Dynamic
Title 2: Manage Your Customer Portfolio for Maximum Lifetime Value
Title 3: How the Wrong KPIs Doom Digital Transformation
Title 4: How High Achievers Overcome Their Anxiety
Title 5: Cultivating the Four Kinds of Creativity
Title 6: How to Communicate Your Company's Strategy Effectively
Title 7: Make the Most of Your One-on-One Meetings
Title 8: The four types of intuition managers need to know
Title 9: The application of leader character to building cultures of equity, diversity, and inclusion
Title 10: Pricing as a Driver of Profitable Growth: an Agenda for CEOs and Senior Executives
Title 11: Leadership Mindsets: Why New Managers Fail and What to do About it
Title 12: Rethinking Managership, Leadership, Followership, and Partnership
Title 13: Green Economy Growing Pains
Title 14: Making Your Marketing Strategy Work
Title 15: How Managers Can Address Their Own Biases Around Mental Health

Course Schedule

Week	PLOs	SLOs	Readings and Exercises	Assignments
1	1-3	2	Topic: Harmonizing Team Dynamics and Customer Value: A Strategic Approach to Success Readings: Title 1: Managing Your Team's Emotional Dynamic Title 2: Manage Your Customer Portfolio for Maximum Lifetime Value	Read assigned articles Review lecture material Review MSOL Program Policies and Course Policies Read the Graduate Program Writing Manual Read the Graduate Program APA Guide Participate in discussions Purchase Harvard Coursepack articles Submit the Week 1 Assignment - Utilizing Data Analytics for Customer Behavior Understanding and Lifetime Value Maximization in the E-commerce Sector
2	1, 3	1	Topic: Navigating Digital Transformation: Overcoming Anxiety and Ensuring Effective KPIs Readings: Title 3: How the Wrong KPIs Doom Digital Transformation Title 4: How High Achievers Overcome Their Anxiety	Read assigned articles Review lecture material Participate in discussions Submit the Week 2 Assignment - Optimizing Digital Transformation Success through Strategic KPI Selection
3	1-3	3	Topic: Nurturing a Spectrum of Creativity: The Four Kinds Unveiled Readings: Title 5: Cultivating the Four Kinds of Creativity	Read assigned articles Review lecture material Participate in discussions Submit the Week 3 Assignment - Holistic Personal Creativity Development and Collaboration in Diverse Environments
4	1, 3	4	Topic: Strategic Communication Excellence: Maximizing One-on-One Meetings for Company Strategy Success Readings: Title 6: How to Communicate Your Company's Strategy Effectively Title 7: Make the Most of Your One-on-One Meetings	Read assigned articles Review lecture material Participate in discussions Submit the Week 4 Assignment - Effective Communication in Leadership: Strategies and Metrics
5	1, 3	4	Topic: Leadership Insight: Integrating Managerial Intuition and Character for Inclusive Cultures Readings: Title 8: The four types of intuition managers need to know Title 9: The application of leader character to building cultures of equity, diversity, and inclusion	Read assigned articles Review lecture material Participate in discussions Submit the Week 5 Assignment - Developing and Applying Intuition in Leadership Decisions
6	1-3	5	Topic: Strategic Leadership Synergy: Pricing for Growth and Cultivating Mindsets for Managerial Success Readings: Title 10: Pricing as a Driver of Profitable Growth: an Agenda for CEOs and Senior Executives Title 11: Leadership Mindsets: Why New Managers Fail and What to do About it	Read assigned articles Review lecture material Participate in discussions Submit the Week 6 Assignment - Leadership in Dynamic Business Environments: Structures, Pricing, and Ethical Integration
7	1, 3	1	Topic: Navigating the Green Economy: Rethinking Leadership and Partnership Amid Growing Pains Readings: Title 12: Rethinking Managership, Leadership, Followership, and Partnership Title 13: Green Economy Growing Pains	Read assigned articles Review lecture material Participate in discussions Submit the Week 7 Assignment - Navigating Sustainability Transitions: Diversity, Ethics, and Collaborative Approaches in the Green Economy
8	1-3	2	Topic: Holistic Success: Marketing Strategy Effectiveness and Managerial Biases in Mental Health Readings: Title 14: Making Your Marketing Strategy Work Title 15: How Managers Can Address Their Own Biases Around Mental Health	Read assigned articles Review lecture material Participate in discussions Submit the Week 8 Final Project - Strategic Business Analysis and Organizational Strategy Proposal

COSC Accessibility Statement

Charter Oak State College encourages students with disabilities, including non-visible disabilities such as chronic diseases, learning disabilities, head injury, attention deficit/hyperactive disorder, or psychiatric disabilities, to discuss appropriate accommodations with the Office of Accessibility Services at OAS@charteroak.edu.

COSC Policies, Course Policies, Academic Support Services and Resources

Students are responsible for knowing all Charter Oak State College (COSC) institutional policies, course-specific policies, procedures, and available academic support services and resources. Please see COSC Policies for COSC institutional policies, and see also specific policies related to this course. See COSC Resources for information regarding available academic support services and resources.